With QSI and Arctos joining forces, things are heating up at Paris Saint-Germain — and the future looks massive.
Since American investment fund Arctos acquired 12.5% of PSG’s capital for €530 million in 2023, its partnership with QSI has evolved into more than just a financial move. According to Le Parisien, it’s become a strategic love story.
A perfect match
PSG president Nasser Al-Khelaïfi and Arctos co-founder Doc O’Connor are reportedly in constant contact — sometimes several times a day. Trust, mutual admiration, and aligned visions define their relationship. But more than that, Arctos is fully involved in PSG’s off-field transformation — from stadium projects and global branding to the club’s bold NBA ambitions.
Kevin Durant, the face of PSG’s next chapter
It was Arctos that facilitated Kevin Durant’s entry into PSG’s ownership. The NBA star perfectly embodies the club’s expanding multi-sport strategy. Behind the scenes, Arctos has mobilized a team of 50 specialists to work with PSG on everything from ticketing and marketing to sponsorship — leveraging top-tier American sports expertise.
And that’s just the beginning. More confidential joint ventures between QSI and Arctos are reportedly in the pipeline. One thing’s clear: PSG is going global — American style.
Related Posts:
