Snoop Dogg has officially joined Swansea City! The global rap icon is now a co-owner of the Welsh club, currently playing in the Championship (English second division).
Snoop Dogg buys into football! Just days after Luka Modric bought into the club, Snoop has joined the American-led project, citing his love for the club’s working-class spirit and underdog story. “This club feels like me. I’m proud to be part of the Swansea family,” he said.
“He’s passionate about football”
Already repping the 2025-2026 kit, the rapper has pledged to support the club’s growth. Swansea CEO Tom Gorringe called it a major boost: “He’s passionate about football and will help take the Swans global.
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” With Snoop onboard, and Modric too, Swansea’s story just got a whole lot louder. Let the show begin.
Swansea City is delighted to announce global rap superstar and multi-platinum selling artist @SnoopDogg has become the club’s latest high-profile co-owner and investor.
👉 https://t.co/x0Rn7Jrapo pic.twitter.com/WkmrtBd56k
— Swansea City AFC (@SwansOfficial) July 17, 2025
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