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Home » News » PSG/OM: The Trophée des Champions Commentated… by an AI!
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PSG/OM: The Trophée des Champions Commentated… by an AI!

Last updated: 7 January 2026 10:27 AM
Alex Harper 3 months ago 2 Min Read
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Paris Saint-Germain and Olympique de Marseille will not only be facing each other for a trophy; they will also serve as the testing ground for a small revolution. This Thursday, during the Trophée des Champions broadcast on Ligue 1+, the match will be commentated… by an artificial intelligence for the Italian audience.

AI is also making its way into football. The LFP is about to try a bold experiment. For the first time, the French commentary will be translated live into Italian thanks to an AI developed by the company CAMB.AI.

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A New Era for Football Broadcasting

The striking feature is that the technology does not just translate; it is also capable of reproducing the tone and the voices of the French commentators, namely Xavier Domergue and Benoît Cheyrou.

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The innovation is backed by LFP Media, whose platform has been available in Italy since last September. From the Jaber Al-Ahmad International Stadium in Kuwait City, this PSG-OM will therefore serve as a full-scale test for a new way of consuming football, where the language barrier fades behind the machine. A first step that could well herald a new era in match broadcasting.

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